As a leader in creative watchmaking, Cartier has always been innovative and ahead of its time, creating a series of classic timepiece shapes: the square Santos, the rectangular Tank, the round Ballon Bleu… The new Clé de Cartier collection also reflects the brand’s DNA with a sleek design that is both round and square. On July 16, 2015, Cartier’s new Clé de Cartier collection was unveiled at the China World Hotel, Beijing. The detailed introduction and hands-on try-on experience allowed everyone to better understand the beauty of simplicity and creativity of the Cartier Clé de Cartier collection.
This was a very pleasant and relaxed tasting event, filled with everyone’s excitement and curiosity about the new products. First, the brand’s staff introduced the details about the new Cartier products, from historical, special, and professional angles, so that everyone could gain a deeper understanding of Cartier’s Clé de Cartier watches.
Afterwards, everyone followed the brand staff to the Cartier store to get a close look at the unique “key.” The clerk warmly invited everyone to try it on, and each style had its own charm.
The French word “Clé” means key, which is why the crown of this collection looks like a key. The design of the watch is seamless, with simple lines and full watch sides, offering a very smooth feel that matches the human body’s aesthetics, making it comfortable and easy to wear.
Ruby Antoinette –
The company gave this watch to employees as an annual meeting gift. This watch is very classic. I bought 5 at once and planned to draw a lottery when celebrating. I wish the employees who won the lottery good luck.👍👍👍👍