As mentioned earlier, the Cartier gold watch appeared more than half a century ago, and today it is still one of the most popular models on the market. Although various high-tech materials have been emerging in recent years, the style of intergold has not decreased but actually increased, especially in the Chinese market.
Generally speaking, using gold is a classic choice for a well-known brand. In other words, after releasing a series of stainless steel models, there is still room to create a gold model to fill the market gap left by the price difference between stainless steel and K gold series. The company that has handled this seemingly simple approach the most effectively, as you might guess, is still Rolex.
The same style, the same movement, with no need for extra features; as long as the precious metal is used, the product’s status is naturally elevated, but the price is much lower than a gold watch.
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